The Success of the Baahubali Franchise in the Indian Cinema

S Rajamouli’s magnum opus Baahubali has created a stir not only in the Telugu film industry but the entire industry of the Indian Cinema. The movie has successfully broken the all-time records of the Indian Cinema since its very inception. For example, the movie has earned the ‘title’ of the fastest cinematic feature to have earned Rupees 100 Crore in the shortest span of time of two days. The weekend collection was the total of 115 crores which is the highest grossing amount of any Indian cinema. 20 crore for the movie was poured in from the overseas. This record is also very first for any Telugu movie.

The satellite rights for the movie and also its sequel, the mighty Baahubali 2 were sold for a whopping 25 crore which has created a benchmark for the Indian films. Previously, the satellite records were held in only 15 crores. Baahubali1 was honored with the title of ‘Might and Pride of Telugu cinema to the World’ by the honorable chief minister of the state of Andhra Pradesh, Mr. Chandrababu Naidu. Baahubali 1, despite leaving the actual climax for its sequel (or prequel) Baahubali 2, The Conclusion, has managed to earn a peculiar success with the movie fanatics of India. There were many films in India where the end was left for the sequel, but Baahubali 1 is considered to be the finest exception to this trend because the other movies were never garnered with success until the audience learned about the rest of the parts.

The global popularity of Baahubali Franchise

Amidst the globally popular series of Game of Thrones and Lord of the Rings, Baahubali gave the Indian Cinema and its audience the opportunity to showcase pride of having their version of cult following. It is needless to say that the Baahubali franchise has tried to reach the level of expertise of the Hollywood movies with its VFX as well as the make-up technics. Many would opine that the story of Baahubali is simply based on the clichéd story of the son avenging the death of his father by killing the evil planning and plotting of the family clan. But, what created the difference in the case of Baahubali the beginning and Baahubali the conclusion is the fact that a humongous amount of effort in the form of creativity and money was invested in the art of its story telling as well as the portrayal for the silver screen.

In fact, the international media has readily agreed to the fact that this movie has come closest in the attempt of Indian cinema competing with the Hollywood movies’ concept of special effects and grandeur. At this juncture, it is important to mention that the same VFX team was hired by the makers of Baahubali who created special effects for Jurassic World. The franchise has also got a place in BBC’s esteemed documentary on 100 years of Indian Cinema. Baahubali 2 which was released recently, earned 390.25 crore rupees. In the first week, the film collected 247 crore rupees. On the global platform, the film has earned 1,000 crores already.